How to Pick a Real Estate Agent


The first step in selecting a real estate agent is to narrow down the pool to a few. A short list should be created based on recommendations, on-the-ground research, and online exploration. HomeLight, Google’s business page, Yelp, and other online resources are useful for researching real estate agents. While researching online, look for the agent’s people skills and online reputation. Reading reviews from past clients can also give you an idea of whether an agent fits the criteria you’ve laid out.

Finding a good real estate agent

When you are searching for a real estate agent, you will likely come across many duds. Knowing how to spot a phony agent is essential for your safety. Here are some ways to look for a trustworthy agent. Remember, a good agent is one who knows the market well. Make sure your chosen agent is well-versed in the local real estate market and has experience working with people with similar needs and goals as yours.

When searching for a real estate agent, it is important to understand their role and what services they can provide. It is important to ask whether they represent a third party and seek a written disclosure of that relationship. Also, it is important to find out how long they’ve been in the business. While this isn’t always possible, talking to several agents will allow you to find a fit with similar goals and values.

Verifying an agent’s online reputation

Today’s technology has completely changed how people do business, including the real estate industry. Before, word-of-mouth and personal recommendations were the main sources of referrals. Nowadays, people look to other consumers online for reliable real estate professionals. This means that agents need to be vigilant about their online reputations. Here are some steps to take when choosing a real estate agent:


Ensure that the real estate agent’s website includes a page for testimonials and reviews. A customer spotlight section should contain a written review and photo of the property. Moreover, users should be able to sort the reviews by transaction history, whether it’s buying or selling a house. A dedicated page isn’t enough. If you want to make sure that potential clients can easily find a review of a real estate agent online, use marketing automation software to automate posts for your website.

Asking for references

Before you hire a real estate agent, ask for references. These conversations are an opportunity to find out more about a potential agent’s personality, the type of properties they specialize in, and the level of service they offer. You should also investigate an agent’s online presence, to see if past clients have given them positive feedback. This will help you gauge whether a prospective agent goes above and beyond the call of duty, such as including 3D video tours of properties.

When interviewing real estate agents, ask for references from former clients. A good agent will gladly give you a list of previous clients. However, if an agent refuses to provide you with references, this may be a red flag. Make sure to interview several agents before making a decision. Moreover, you must negotiate a legal agreement before appointing any agent. It is common practice for real estate agents to sign contracts, so don’t be shy about asking for them.

Getting preapproved for a mortgage

Before you even start looking for a new home, getting preapproved for a mortgage is a great idea. A recent study by the Zillow Group showed that 92% of buyers were preapproved before they began looking, and 83% of those buyers had worked with a real estate agent. In fact, this makes it more likely for an agent to suggest a preapproved buyer.


When buying a home, time is money. Depending on the market, the process can take a few weeks or months. However, there are some places where time can take a bit longer, such as the suburbs. Also, the mortgage loan from your preferred lender may take longer to process. Therefore, getting preapproved is a critical first step in the house-hunting process. It gives you an idea of how much you can afford and ensures that sellers take your offer seriously.


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